So you have decided to be a podcaster. You have decided to bond better with your audience; you want your audience to feel your pulse and your passion. You have chosen a unique path to become a respected voice in your niche. Be assured, your decision to join the ever-growing league of podcasters would open you up to a solid revenue base.
Of course, you have done your homework. You have worked hard on your podcast’s concept. You have made sure that you and your message do not sound like someone else’s. You have chosen the best format. You even bought the best recording equipment and software. Kudos!
But there is a problem. You have invested a lot of time in creating content, and you know that the best content is edited content. You do not have a lot of time to diligently edit your content so hiring a podcast editor pops up in your head. You know that delegating the task of editing your podcast to an editor would save you time that could be used in other areas of your business that cannot do without you.
Yet, you are scared. You are in doubt. The possibility that your podcast editor might not key into your vision scares you. Also, you do not want to fall into the hands of some audio-cutting quack, and you fear that should you get a professional, your flaming passion might make maintaining a relationship with them hard.
Nonetheless, there are cogent reasons why hiring a podcast editor could be the best decision you would take in your podcasting journey. Let’s discuss some of the benefits.
1. Enjoy the Luxury of a Professional Pair of Eyes and Ears
A podcast editor is not just a yes man. A professional editor is what compasses and maps are to a voyage. An editor helps in shaping and reshaping your content and your vision, and in mapping out content strategy.
Two pairs of eyes and ears are better than one. Hiring a podcast editor gives you access to expert suggestions and tweaks. Do not conclude that you have produced grand content. Talk to your editor first.
2. Eliminate Trial and Error
Perhaps you have an idea of editing too. What a podcast editor gives you is high-quality content free from noise, awkward pauses, and unnecessary conversation fillers as opposed to poorly edited content.
If you want to produce a polished and professional podcast, you should let a professional editor handle the editing, mixing, and mastering.
3. Enjoyed Packaged Services
Professional podcast editors do more than edit. Your podcast editor could help you incorporate other key components into your content. A podcast editor provides packaged services that add consistency to your podcast.
Professional podcast editors could help you with the creation of show notes, advertising options, graphic design, admin work, and tagging files. A podcast editor could also help you with social media management for your podcast.
So yes, you should hire a podcast editor.
4. The Ideal Podcaster-Editor Relationship
While it would be impossible to avoid friction between you and your editor, a healthy relationship could be maintained. To maintain a smooth relationship with your editor, you have got work to do.
For one, you need to clearly define the responsibilities you would like to hand over to your editor. Define what you need help with exactly and make sure that your editor syncs with your vision. You should give creative directions, explain what the feel of your show is, and make sure that your editor understands the editing style you prefer.
Consider the kind of experience your editor has had and decide if you are ready to give access to your website or file hosting account. Work with your budget but do not underpay your editor. Talk to your editor and decide on a record-release schedule. Decide how you are going to share files and the format that works best for you. Sort out how you are going to send payments with your editor.
You need to invest money and time into getting an editor. Remember, you can get it cheap, fast, or good but you cannot get all three.
5. Time Management
let’s face it, YOUR TIME is also valuable. As an entrepreneur, coach, or author your TIME is worth hundreds of dollars an hour. You’ve built your business with automated click funnels, email responders, and virtual assistants to make better use of your time. Allowing you to sell, close deals, to do the #1 thing on your list that is going to take your business to the next level.
The average podcast takes 4+ hours to record, edit, create notes, and schedule. You can save 80% of that TIME to spend running and growing your business by choosing our editing service.
SUMMARY
Getting a reliable podcast editing service isn’t an easy task either. If you are reading this, I’m sure you have been doing some research for a while and uncertain about how to get a reliable podcast editing service. Right from getting an EXPERIENCED team to a RELIABLE team, it’s daunting.
As the Founder & Chief Editor at MYPODCASTPRODUCER. I believe podcast editing should be personal. That’s why I begin every customer relationship with a conversation. I want to know how you want your podcast to feel, what your objectives are and how I can best help you achieve them.
My background in audio engineering and media production, working closely with media content creators for years, has uniquely suited me to come alongside podcasters and serve their vision. As a huge podcast fan myself, I understand what it takes to make a podcast sound and feel great.
